Siquian City’s Exporting of Goods: Competitiveness and Survival Analysis Amidst Challenges

In 2020, in the face of the sudden impact of the new coronavirus pneumonia epidemic, Suqian's economy has withstood the test of the epidemic, showing a good situation of "rapid stabilization and gradual recovery", and the "13th Five-Year Plan" has come to a successful end. In the year of 2020, when the Sino-US trade war has not ended and the new coronavirus epidemic is raging, Suqian's foreign trade can achieve such good results, which is worthy of affirmation. However, while affirming that Suqian can still achieve such excellent results in the export of goods in such a severe situation at home and abroad, we should also see that there are still many shortcomings in the development of Suqian's foreign trade.

Based on this, this paper firstly analyzes the current situation of Suqian's goods export from four aspects, such as the scale of goods export, export goods, export trade mode and the export situation of goods in each sector. Secondly, the paper analyzes the existing problems of Suqian's export of goods. The main problems are: the gap between Suqian and southern Jiangsu, the unbalanced development of various sectors, the unreasonable structure of export of goods, etc. Thirdly, from the internal and external environment, this paper analyzes the reasons for these problems in Suqian's goods export. The internal reasons include: inter-regional industrial transfer, insufficient level of industrial development, and insufficient location advantage; The external reasons are as follows: the impact of the COVID-19 epidemic, Sino-US trade friction, sluggish international market demand, the impact of international industrial transfer and trade barriers have weakened the competitiveness of Suqian's export goods; Finally, from the two levels of government and enterprises to improve the problems of Suqian goods export countermeasures and conclusions.