Items where Author is "Yen, Tsai-Fa (TF)"
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Article
Yen, Tsai-Fa (TF) and Han, Linshan and Yuan, Lu (2023) Modelling the Impacts of Brand Image on WOM for Virtual Idols. Asian Journal of Education and Social Studies, 38 (3). pp. 10-24. ISSN 2581-6268